All news articles for March 2021

Pic:getty/RHJ

'Cachaça is far more than the Caipirinha!'

By Rachel Arthur

For those who know Cachaça, it is usually associated with a Caipirinha cocktail. But the drink has far more to offer: and promoting the diversity and versality of the Brazilian spirit to bartenders, distributors and consumers can help it achieve its potential...

Pic:getty/ivanmollov

Conquering the challenges: AB InBev's Brazil business

By Rachel Arthur

AB InBev’s Brazilian beer business delivered strong performance in 2020, despite the challenges of the year. A combination of speedy innovation, premium brand strength and digital developments have been the key to success in the country, says the company....