Bananas are not doomed, say experts. But their survival depends largely on retailers and consumers being prepared to pay more for their bananas, and the sector exploring different varieties.
Grupo Bimbo, owner of well-known bakery brands including Sara Lee and Thomas English Muffins, is leading a Series A funding round for Ecuador-based LiveKuna, an emerging brand of superfood snacks, cereals, pastas, and alternative baking flours.