
10 iconic food and drink brands that flopped worldwide
From New Coke to Crystal Pepsi, even the biggest brands can fail fast
News & Analysis on Food & Beverage Development & Technology

From New Coke to Crystal Pepsi, even the biggest brands can fail fast

As Mars expands through mega‑deals, sustainability pushes and portfolio diversification, the company is placing a bigger strategic bet on M&M’s to anchor growth and relevance in a changing global snacking landscape
As Coca‑Cola enters a pivotal year, the drinks giant is doubling down on digital transformation, bold innovation and a refreshed leadership vision to fuel its next decade of growth

From maintaining growth in protein and specialized nutrition to propping up plant-based and creamers, here’s what Danone must focus on

After shedding much of the food portfolio, Unilever is championing its remaining business in the segment

Gulfood 2026
UAE-based Farm Fresh has taken the concept of functional snacking to a new level with its matcha-infused chicken nuggets, blending flavour and function with novelty

Law firms warn CPG clients to prepare for tougher scrutiny under MAHA-driven policies, Prop 65 claims and state-led investigations targeting ingredients, packaging and label language

Chobani is translating hype and scarcity economics into everyday grocery categories, reframing its Flavor Drops creamer from a staple product into a discovery-driven experience

From megamergers to shocking splits, Big Food is reshaping itself at breakneck speed. So, who’s next?

Store brands nearly triple the dollar sales growth of national brands, as grocers position wellness-focused products to capture health-conscious shoppers

BuzzBallz has become Gen Z’s go‑to party prop, fusing bold flavours, playful design and recession‑proof pricing to rewrite the rules of ready‑to‑drink cocktails

Sentimentality and health are increasingly influencing consumer snack choices, as they seek comfort, tradition and emotional connection in their purchases

As the world’s leading independent non-alcoholic spirits brand, CleanCo knows just how quickly drinking trends are changing...

Multigenerational households, protein seekers and inflation-wary diners are driving growth in the freezer aisle

Dairy, bakery goods and produce climb – but cheaper eggs offer a rare break

Who’s dominating the sector and who’s falling behind?

With a bigger slice of McCormick de Mexico, the spice giant rides Latin flavor momentum

Steady wages, tax refunds and undervalued assets set the stage for targeted growth and strategic deals

Mars and Kellanova join forces in a landmark deal set to reshape the global snacking industry

Lower farmgate milk prices have not tempered the high levels of milk production globally

Acquisition broadens American multinational’s better-for-you offering

Once the poster child for easy mornings, breakfast cereal has been losing shelf swagger. Now a new wave of innovation, investment and protein-packed reinvention is pushing the category back into the spotlight

The world’s biggest bakery group is ushering in a new era, installing a new chief at the helm in Mexico and announcing a major handover at Bimbo Bakeries USA

Unilever’s widely-publicised ice cream demerger is expected to boost profit margins for its India business next quarter, despite recent delays in other markets

Healthy beverages
Gen Z and Millennials are embracing the low-cost counterpart to ground and whole bean

Travel retail is no longer just about luxury - confectionery is taking off. Discover how Mondelēz is turning airports into brand-building playgrounds

From Nestlé’s mass layoffs to Kraft Heinz mega demerger, global CPGs are making bold moves to survive shifting consumer demands and financial pressure

Discover the top trends set to shape consumer choices and product development

Once an Indian household tradition, mithai (traditional confections) is now a global indulgence and brands like Haldiram’s are cashing in on Diwali’s sweet glow-up

Ajinomoto has renewed commitment to its 2030 sustainability strategy despite a sudden change in CEO recently, reinforcing its long-term AminoScience-based green strategy

Following a landslide shareholder vote, the merger deal is expected to close within days

GLP-1 drugs are transforming consumer snacking habits, and confectionery brands are responding

As talks between the two parties fall through, one question looms large: will Julie Smolyansky’s leadership survive?

From Kraft Heinz’s split to Mars and Kellanova’s mega-merger, the world’s biggest food brands are reshaping the industry

Nestlé’s CEO scandal has rattled investors, triggering a share price dip and raising fresh concerns over leadership stability at the food giant

Here’s what’s new in dairy in September 2025

The CPG giant is focused on performance, core brands and embracing the new

From Oreo x Reese’s to Biscoff tie-ups, partnerships are delivering the consumer buzz and sales lift that price cuts and big-ticket acquisitions no longer guarantee

The CFO spoke out on why Freixe was let go – and why Philipp Navratil was picked for the CEO job

The shocking resignation of Japanese food and beverage giant Suntory’s CEO has sent shockwaves through the industry

A major split could be announced this week, reshaping the food giant and unlocking billions in value

European Commission pauses review of $35.9bn Kellanova deal, citing “missing information”

The sweets and snacks giant trimmed its outlook for the full year despite surging second quarter sales as it braces for the full impact of potential tariffs and higher cocoa costs

Danone has delivered robust sales growth overall, thanks to its ‘Renew Danone’ strategy, but is seeing losses in some markets

Research reveals that emotional drivers like stress, boredom and the need for comfort are shaping America’s snacking habits just as much as health or nutrition

From billion-dollar beverage buyouts to bold wellness bets, 2025’s food and drink M&A deals reveal what’s shaping the future of the industry

Perfetti van Melle is pursuing a larger slice of the global travel retail refreshment confectionery market, with a focus on flavour innovation and impulse purchases

Colombian lollipop brand Bon Bon Bum enters the US market with its first nationwide campaign, tapping Gen Z taste trends

Mondelēz International has beaten expectations in its Q1 report, but volumes and profits are down

A slowdown in LATAM and other emerging markets impacted the group’s turnover in Q1 2025 - but Ice Cream delivered growth, again