Deniz Ataman

Deputy Editor

Deniz Ataman is the deputy editor of FoodNavigator-USA. With over a decade of experience in multi-media journalism, Deniz worked across different industries including food, beverage, flavor, fragrance, cannabis and music. She holds a BA in psychology from the University of Virginia.

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Beyond the noise: Ethan Brown on plant-based meat’s next chapter

Positive Nutrition

Beyond the noise: Ethan Brown on plant-based meat’s next chapter

By Deniz Ataman

With consumer skepticism around ingredient transparency, faltering retail momentum and backlash from the meat industry, the company finds itself at a crossroads – one it is determined to navigate with what CEO Ethan Brown calls “radical transparency.”